5 Tips to Consider Before Your First E-Commerce Project

Everyone and their mothers are making an e-commerce site these days. But what exactly is e-commerce, and why is everyone doing it? In short, e-commerce is any commercial transaction conducted electronically on the Internet. Anything you’ve once purchased online makes you a consumer of e-commerce. Pretty cool. Before you launch any business, ensure you have a comprehensive business plan. This will help keep your business on track as you grow.

What to Know Before Starting Your E-Commerce Site

E-commerce makes it easy for products to be found and purchased. If you’re a numbers person, global retail e-commerce will reach $27 trillion by 2020.

While all of the above might sound great and boost the confidence you need to start your e-commerce site, there are a few things to consider before pulling the trigger.

1. Content Management System

Maintaining a well-oiled machine is crucial when building an e-commerce store. Having a well-managed website is extremely important for the success of sales. You must be capable of accessing the website always to edit, change, and update the product. If you do not have the time or think this is a one-time update, you may want to consider e-commerce again or find a Web Design Company to support your business needs.

2. Security

Securing one’s financial and personal information is vital for a successful e-commerce site. Hackers are everywhere these days and have been known to hack e-commerce sites over others due to their low-security measures. Implement an effective security measure before getting started.

3. Business Name

Put some thought into this one. A catchy business name is a big consideration before starting your site. Something memorable is key so that consumers will return. Once the name has been chosen, remember to register it under an LLC or corporation, and make sure to check with your state, city, and county for what sort of sales tax license or home business license you need before you start.

4. Employer Identification Number

Think of this one as your business’s social security number. Whether you plan on hiring employees or decide to work on this one solo, you must obtain an employer’s identification number. This will eventually help you file important paperwork for your business.

5. Start Marketing before Day 1

Before you have even launched, start talking about your products and create social media pages. Another idea would be to create a coming soon feature on your blog or social media to get consumers excited and allows them to sign up before the launch. Keep your online presence and your website updated to make sure that you are always on top of the latest digital marketing trends.